The Agriculture and Western Events Media committee is committed to celebrating western heritage by strategically using social and traditional media to share stories that promote the Agriculture and Western Events committees’ programming, strengthens urban and rural connections and inspires people to think critically about the importance of agriculture and western events.

Specific Activities

  • Support the Calgary Stampede by providing strategic communications guidance during the ten days of Stampede.

  • Act as a liaison between the agriculture committees and the media.

  • Showcase Stampede agricultural programs by engaging rural and urban audiences through various media venues.

  • Strengthen and build rural and urban connections to agriculture by informing and educating about the agricultural experience.

  • Inspire urban and rural audiences, and Stampede volunteers to think, promote and educate about agriculture.

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