The Rodeo committee is committed to creating inspiring experiences for urban and rural audiences by producing and facilitating world class events with the highest standards of safety and animal care used in competition through professional, community and youth events across Southern Alberta which ensure the sustainability, relevance and future leaders of the sport.
Provide a safe and fair competition for six major professional rodeo events and three youth rodeo events.
Promote animal care within all competitions and lead the industry in best practices.
Promote youth in rodeo through education and through funding programs that help young competitors continue to compete and learn.
Continue to grow the professionalism of the sport of rodeo through best practices, partnerships and the future development of a televised product.
Provide a first class, entertaining product for the 10-day audience with video and live action components that engage and educate as well as entertain to continue to grow the Stampede brand and the Stampede experience.